DigitalLeversMay 282 minFLAWLESS MARKETING EXECUTION STARTS WITH..."buy-in" from internal employees, your partners, and your agency services. When you think of MARKETING EFFORTS, you don't think of...
DigitalLeversMay 21 minIS YOUR MARKETING STALLED OUT?Changing the question is one way to innovate. Take the Customer Relationship Management (CRM) CEO Marc Benioff, who started Salesforce...
DigitalLeversApr 21 minNew York is seeing an increase in investment and job openings, specifically in SaaS.SaaS companies looking for marketing
DigitalLeversMar 175 minB2B Product Marketing Best Practices is very different from a Program Manager Role?Product Marketing Best Practices
DigitalLeversJan 273 minB2B OMNICHANNEL IS HERE TO STAYWhat does Omnichannel mean? Customers have a choice... in-person, remote, and e-commerce when evaluating and purchasing B2B products and...
DigitalLeversNov 22, 20212 minMethods for List BuildingWhen You Don't Have a Good First Party List for Lead Gen, What Do You Do? There are many sources for list building and lead generation...
DigitalLeversOct 17, 20213 minApple's forthcoming iOS 15 privacy update will soon render open rates irrelevantWhy Traditional Open Rates Will Die You might be wondering how one tech giant's move could obliterate a metric that marketers have...
DigitalLeversJun 29, 20212 minWant Better Sales? Add Exit Triggers to Your Website!Exit Technology on your website detects when your visitors are leaving. This is very powerful.
DigitalLeversMay 26, 20213 minImprove Your Customer RetentionCustomer retention (Stickiness) increases Profitability, boosts loyalty, and brings in new fun customers. It's also more cost-effective...
DigitalLeversFeb 17, 20213 minBEWARE! The Impact of Google's 3rd Party Cookie RemovalEliminating third-party cookies will likely push advertisers to rely on logins and user accounts to collect their first-party
DigitalLeversJan 20, 20213 minGet Your Emails OpenedEmail marketing has one of the highest engagement rates and returns on investment (ROI) of an outbound marketing strategy to date, so if you
DigitalLeversDec 7, 20202 minCREATE NEW ENERGY WITH NEW WEBSITE COPYThe number one way to supercharge your website is with new copy. There are many reasons to update your website. Your business evolves,...
DigitalLeversDec 1, 20202 min2021 PREDICTION... divergence is needed for your Digital Properties to stand apart from the others.How to implement? The method is a better digital presence: - visuals (360 product views, orientation for mobile, video, and more large...
DigitalLeversNov 10, 20202 minContent Pillars And Your Social Media CalendarContent pillars are where your organization's strategy and tactics intersect. It helps your organization to maintain your messaging...
DigitalLeversNov 8, 20201 minHoliday Social Media MarketingSocial media seasonal memes are undeniably a great way to spread a funny or witty post like wildfire. If you do it the right way, social...
DigitalLeversOct 29, 20203 minYOUR WEBSITE AND SOCIAL MEDIA VOICES MUST PREPARE FOR THE GRAVITATIONAL-WAVE OF CUSTOMERSThe urgency of assuring you have a great website and social presence has never been more vital, and the risks of not moving forward are no
DigitalLeversOct 20, 20202 minTHE ADVANTAGES OF THOUGHT LEADERSHIPThought Leadership offers a robust strategy that can move the mind of your prospects.