A New Series - For Smart Businesses Who Must Think "Out-Of-The-Box" To Grow And Thrive In The COVID New World The next few months will be filled with uncerta...

With 600 million plus users, LinkedIn is all about building networks and connections. It’s not only about who you know, and its not just for looking for a jo...

Many brands default on embedding text in images because they want to place copy in front of an image. You can actually make that happen and

The Social media with the right content and influencer will allow you to engage the right people, and generate brand image and new customers

One of the coolest features Instagram has is "Highlights". If part of your customers are age 18 to 34 Highlights is a great free way of mak

In the United States it is not true that plain text messages to subscribers is good for your deliverability, inbox placement rate and open rates! Those who t...

Are you aware of the business transformation of search marketing and the changing role it plays within a customer's path to purchase? Consider that over half...

Why is email marketing important? Email itself is becoming more important than ever in our increasingly connected online world, so newsletters and email blas...

Two key factors could further boost engagement in videos: duration and subtitles. The average attention span of a Gen Z user is eight seconds, four seconds l...

The popularity of content marketing continues to soar. Customers are demanding a higher level of experience when they connect with your brand. They want a co...

Google recently confirmed that “backlinks” are a top three ranking factor and like most things in life, there is a right and a wrong way. Most SEO experts ag...

Doing Well by Doing Good! People love to give back. They like knowing that their purchases help further their favorite causes, so partnering with a nonprofit...

Using marketing to make your brand stronger and grow your business is sometimes challenging. Do you try to direct it, ask others for input, or even hire peop...

Organizations who need Local Search rankings need to look at it differently than the past. The fact is that it has never been more important for small and re...

There are many research studies and tips for considering general best practice advice for emails. All great but NOW IGNORE IT! There are many, many, situatio...

Here are our top email sign-offs: Thanks Best Regards Love Sincerely Take care Thanks so much Cheers Sent from my iPhone All the best Did you notice “Sent fr...

Launching a new product or service isn’t what it used to be. New tactics are required to get the notice you deserve. So here are some steps for a successful ...

Referral programs are an important part of an organization’s complete loyalty strategy. In this article, I have listed the most popular types of referral pro...

The moral theme of “Great Expectations” is very basic. Pip, and the reader, learns that affection, loyalty, and conscience are more important than advancemen...